Sagen introduce it's new mobile phone in the market my721X "So Ice". Sagem is trying to making some low cost handsets.
With the "So Ice", Sagem have attempted to create a fashion phone with a good quality camera, while keeping the price under control. But a close examination of just what Sagem is offering indicates that the my721X may not be as attractive as it first seems.
Bear in mind that the my721X is currently available in France for around €200, which pitches it directly against a number of midrange phones. One of these competing handsets is the Sony Ericsson K770i, and it is clear that the Sagem loses out badly when it comes to technical capabilities compared to this key rival, but we'll look at this in more depth in a moment.
The Sagem my721X "So Ice" is an attractive handset weighing just 90 grams, it is only 9.8mm thick and yet it includes a multimedia player, FM radio, microSD expandable memory, Bluetooth, a 2" display and a 3.2 megapixel camera.
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